We are delighted to say that 123.ie was recently awarded ‘Best Mobile Website’ at the Mobile Marketing Awards held in The Ballsbridge Hotel, Dublin. 

The Mobile Marketing Awards recognises the best, most innovative and effective mobile websites in Ireland, judged by a panel of Irish and International mobile marketing experts.

Beating off strong competition, 123.ie was awarded the accolade for the excellent customer experience delivered on mobile devices and the judges cited the strong use of research pre-launch as a factor in the award.

123.ie was early to market with a mobile responsive website, having launched its new site design in early 2014. Since then, the mobile experience has been enhanced with ongoing improvements while mobile traffic to the site has grown strongly. Just under half of all visitors to the website are now using mobile devices. 

Alan Holmes, Managing Director of 123.ie speaking about the win said:"This approach to web design gives 123.ie a competitive edge and more importantly offers all consumers a great experience. It’s a great result and nice to get industry recognition for the team’s superb work.”

All at 123.ie are delighted with the award. Continuous modernisation and testing are at the forefront of everything we do here at 123.ie. The overall goal is to ensure our customers receive the best and easiest online experience while purchasing their insurance, regardless of what device they choose.


Michelle Sheehan
Digital Marketing Manager
Hi Everyone, Welcome to our blog. I'm a Digital Marketing Manager here at 123.ie and I'm really looking forward to bringing you some informative and interesting blog articles in the coming months. Enjoy! Michelle